CHALLENGE
Get Millennial moms to consider and purchase DairyPure and TruMoo products during the busy holiday season. 


SOLUTION
Partnered with Feeding America to create the Share the Goodness campaign, giving shoppers an easy way give back during the holiday. Digital, social and POS pushed to landing page. Shopkick program provided 30K in incremental donations.

©2020 STACY SCHRACK